Mexican cut rose : consumers’ willingness to pay and their quality perception.
The floriculture activity is one of the main sources of revenue of the Southern region of Mexico, where the crop of the cut rose is the most relevant due to the value of the production. A review of the concept of quality is carried out from both objective and subjective approaches; subsequently, the...
| Autores principales: | Nervis Quevedo, Diana Ruth, Avitia Rodríguez, Jessica Alejandra, Ramírez Hernández, Javier Jesús | 
|---|---|
| Formato: | Revistas | 
| Lenguaje: | Español | 
| Publicado: | Universidad de Cartagena
    
        2020 | 
| Acceso en línea: | https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/2690 | 
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